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The impact of cultural differences on cross-border mergers at the example of DaimlerChrysler formatIsbn:Softcover - 9783838692524 000 BetriebsstättenInhaltsangabe: Abstract: In the last decade many companies on a global basis are ? going international? in order to become global players. The opening of global markets (e. g. the establishment of the Single European Market and the ratification of the Maastricht Treaty in 1992) was a key driver for international mergers and acquisitions. Companies form international mergers and acquisitions to achieve the competitive position of global advantage and
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